← SELECTED WORKVecala Spirits / Selected creative experience
A spirit.
A story.
A world.
Spirits editorial design for Vecala, combining expressive typography, product photography, and connected magazine spreads. Each layout gives the brand story a distinct pace and visual point of view.
01 / Editorial design
Let the story unfold.
Contrasting light and dark spreads, expressive typography, and product imagery give the feature its rhythm.
The project
Details that
work together.
The layout moves from an expansive introduction into focused product and brand stories. Repeated editorial details connect the spreads while allowing each subject to have its own visual emphasis.
Selected editorial-design experience from Logan Pochatko’s work at BRAND LTD. Original magazine feature shown as historical portfolio work.